Gain super sharp campaign insights, and let DG MediaMind do the gritty work. Our Online Analytics digs deep into your data, so you gain the edge on your campaign performance.
It’s more than campaign reporting, it’s campaign performance
Our Online Analytics offer is about more than simple campaign reporting; we help advertisers understand why campaigns performed the way it did. Invaluable? Definitely.
Even for the most complex cross-channel campaigns, we have the most sophisticated tools to help you understand your data: from quick visual performance overviews to in-depth analysis on verification, attribution, and deep campaign performance.Our Online Analytics offer is about more than simple campaign reporting; we help advertisers understand why campaigns performed the way it did. Invaluable? Definitely.
Delve deep for the sharpest insights
- Leverage exclusive insights from metrics you can only access with DG MediaMind, including our proprietary Dwell engagement metric
- Advanced Data Feeds provide access to large volumes of data via granular cookie-level feeds, API or aggregated flat files
- Powered by Peer39, our Verification Suite verifies the brand safety, content and viewability attributes for your campaigns
- Channel Connect for Search enables cross-channel measurement and attribution across your search and display campaigns
Monitor. Analyze. Report. Act.
- Visual Analytics is our easy-to-use, at-a-glance data visualization tool
- Campaign Monitor provides a near real-time view of all active campaigns
- Report Builder delivers robust campaign reporting and analysis for optimization across all your paid media channels
Working with several performance-based networks (affiliates, ad servers, SEMs, etc.) and managing tracking tags on each site can be a time-consuming and expensive headache, often causing advertisers to pay multiple affiliates for the same conversion.
DG MediaMind Conversion Tags eliminate the need for multiple 3rd party tags and enable advertisers to manage all their tracking from a single interface. Conversion Tags report post-click activity to any ad network configured in the tag. This saves the hassle of adding redundant tags, managing them across ad networks, and the need for painful re-coding due to all-too-common changes.
When the tag is called, the 3rd party tag associated with the last ad will be called - ensuring you pay only once for each conversion. If changes are needed, it can all be accomplished on the fly from DG MediaMind, and will immediately be reflected in post-click activity reporting. And with DG MediaMind's de-duplication technology, advertisers pay just once for each conversion.
Analytics - One Sheet
Get the insights you need to optimize campaigns and monitor holistic performance.
Visual Analytics - One Sheet
Viewing your campaign data has never been easier.
Verification Suite - One Sheet
Improve campaign performance, ensure brand safety, and optimize your campaign with our Verification and Viewability offerings.
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Analyze the entire campaign. Combine the power of DG MediaMind Analytics with the flexibility to work with any SEM tool to analyze and optimize standard, rich, search and emerging media.
Monitoring campaigns has never been easier. Quickly drill down to the granular level with DG MediaMind’s award-winning Campaign Monitor to ensure creative performance meets expectations. Analyze behavior throughout the campaign. Notice a problem? Optimize on the fly using the fully accountable DG MediaMind platform.