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Interactive video

A big trend tipped for 2006, interactive video ads will use your video assets in more engaging ways.

Create 'hotspots' in any part of the video which, upon interaction, reveal more video or other content.

Gaming, Online chat, Forward to a friend and Live data feed

Eyeblaster introduces online banner communities with inter-adgaming. These are multiplayer p2p experiences where users can play anyone in an ad space.

Users can sign-in and set-up a game to play or invite a friend. This live ad for IBM / Roland Garros incorporated an online chat facility after each game, and did feature a live datafeed from the Roland Garros tennis tournament.

Synchronized Banner

The synchronized ads feature allows you to develop different types of ads in a defined "advertising space" that interact with each other.
This is designed to increase the interest level of the user by providing greater user-interaction options.

Full ad functionality is supported including Specifications Management, Data Capture and Reporting.

behavioural ad

Much hype has surrounded the behavioural ad but now the technology is capable of delivering an unlimited number of creatives based upon your users.

Ads served multiple times can be 100% targeted according to previous user interactions.

floating ad with polling feature

Polling enables advertisers to engage and survey users in real time. Ask multiple questions and display live results directly within the ad.

Can be added to all Eyeblaster formats.

data capture ad

The Data Capture (Functionality provided by Eyeblaster to save data from forms within the ads) feature allows you to create ads with forms that capture user data, without requiring the advertiser to host a dedicated database and back-end server application.

The information collected is transmitted to Eyeblaster’s servers and is accessible for downloading by the agency.
These features also allow you to set up an email to be sent to the user after the data capture.